Ian Patrick Hines
Certified NationBuilder Expert & Architect

Kelli Ward for U.S. Senate (2016)
Building a grassroots supporter network across Arizona and the country

The Homepage

Screenshot: The Homepage

An action-oriented homepage highlighted email signups, upcoming events, and latest news updates.

The Action Center

Screenshot: The Action Center

A personalized action center helped guide grassroots supporters up the ladder of engagement.

Landing Pages

Screenshot: Landing Pages

Simplified landing pages help the campaign build and engage its email list — reducing distractions and increasing conversion rates.

About Kelli Ward for U.S. Senate

When Dr. Kelli Ward decided to take on longtime Senator John McCain in the Arizona Republican Primary, she knew that she would need an active, engaged grassroots movement to succeed.

I had the opportunity to partner with her campaign to develop and lead her digital strategy, building that grassroots supporter network across Arizona and the country.

I redesigned and relaunched her website, helped grow her campaign’s email list by a whopping 760%, and set a blistering pace of online fundraising — setting a new standard for running an efficient, effective digital organizing campaign.

Services Rendered

  • Digital Strategy & Online Fundraising
  • NationBuilder Expert Consulting
  • NationBuilder Website Design
  • NationBuilder Website Development